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Content Writing- Career & Institutional Connect to Companies

The Idea!

Well as you know I work in education, if you didn't know that you know it now. :) Last week I had an idea of  how to popularize blogging in young individuals and connect the Writing Center at Parvatibai Chowgule College with this initiative.

The Chat with local businesses 

I shared with with two Directors running two companies here in Margao Goa. I came across something interesting! The companies are interested in content writers and people associated with the web to do regular posts and work on various platforms like tweeter, facebook, websites  associated with their businesses.
 
http://tweakyourbiz.com/marketing/files/shutterstock_126540911.jpg

Humor Connects!

I started reading about content writing and came across these to companies who are Content writing Companies! Godot Media and  Word Play Content.

These companies have clients and outsource the work to them, and all the Content Writing Company does is  write for them and write well! I particularly found Word Play Content very innovative, blunt and sarcastic and off course funny! So it looks like humor is what they use or like to use to connect to the users.

More ideas

There are two more companies in Margao , Goa excited about the idea of informing students the various possible ways content writing and associated postings can be exciting , creative and can be great part time jobs for freelancing and earning money! 

And this is the best way a College can connect to the Industries to build internships and if  the college becomes good at it, it can  further act as professional institutional consultants  too providing content writing and allied services.

The Plan
The Plan is to work on this idea with Interested students ,  help companies get some good writers and help students learn the Online way to write, blog, post and earn! 
  
To know more about Content writing as Career  please use the following Links , Link1 and Link2


Cheers! 
Vasant 
Twitter handle: @Gurugastro



Blogging- Need of the Hour- To Inform Young Individuals

This is Sheena - She was curious about this blog and kept looking at me when I wrote this blog . She is 13 months old now (this is her old pic):) 
New Start

It been a while that i did any writing. But you know what blogging is dynamic and I only write when I really feel that I should share something exciting and new.

Online World and Ideas

I was restless last few days, going through TED.com videos, reading articles and blogs online. Came across innovative and modern ways in which young individuals (I don't like calling them as kids, coz they may know far more than any adult at any given point of time and the term kid sounds some one who is ignorant or naive) teach themselves to learn through technology. Sugata Mitra is a huge inspiration to my restlessness. Well, did I mention that I was also very happy being restless? You may be wondering but I was! :)

Being restless is also being happy because, when you are restless to find something new, or in search of an idea , all you have to do is to keep reminding yourself that you are going to find the idea and be happy. So, yes I was happy thinking that I am gonna be happy after a while. :)  Does it make sense? Never mind! :)

So after googling and reading and reading more, I have come across this idea  and realized that, we don't write(or should i say express) as much as we all surf and read (at least I dont! ) And we all need good writers, for good ideas to be exchanged. Also we know that writing in this particular way helps us to connect people.  And there are not many young bloggers like Mr Gloson 16 years who can write effectively and also make lot of money from it. Actually I am excited to see if young individuals just start writing their ideas, how to make the writing effective and make money from it  is the next task .  I strongly feel that the young individuals should be told about how to make money by writing/blogging and that can act as an amazing incentive for them to write and write well.
All the new kids on the block know how to generate revenue from their write ups. I am still figuring that out! :(

How College can help locally in Online Space 

I work at Parvatibai Chowgule College, (which is an undergraduate and a post graduate College for Social Sciences, Languages and Sciences) as a marketing officer/corporate communication officer and I rather like to see my job as to add value to the current education system. The last few days of googling, viewing , listening and reading has helped me to figure out that I have a passion of working with young individuals, who further are going to be the leaders of our  Global society and making them know about writing is going to enlighten me and make me happy! :)

Blogging which sounds more cool to writing is important to be discussed with young individuals. I also feel that we must share, the money one can make through blogging.
Blogging is one aspect of the internet, where you are constantly aware of your own identity, feel confident to put forward your views, innovations, ideas and also know  that some one else is going to read your blog post/article and get some information, if not atleast get a point of view and having a point of view to know that there will be several points of views is the sign that you are becoming a more informed individual in further making a choice of buying a product/service or nurture an idea.


So My plan of Action is as follows:
1) Read more about blogging and how to make money
2) Read how it can benefit the young individuals (Also the ill effects of Blogging if any for Risk Management! )
3) Start Blogging more often and also learn the techniques of making money from it to act as a role model for many new bloggers.
4) Locate schools in Goa and visit them with this idea.
5) Share this idea with the writing Centre at Chowgule College and connect the Writing Centre to help the kids write effectively.
6) Local businesses like book publishing companies, IT companies, real estate agencies, travel agencies and many others need good content writers and we as an institution can act as resource hub in serving the needs of these companies. 
Share and feed more ideas to the Global society.


Love you all
Vasant
Twitter Handle @Gurugastro 





Cover Story- Gangs of Wasseypur


What every entrepreneur can learn from Gangs of Wasseypur

| July 16, 2012 9:30 pm

Learnings for an entrepreneur from the Hindi Movie- Gangs of Wasseypur
wasepur“Gangs of Wasseypur”, to me is a spectacular entrepreneurial story, of a man’s enterprise and quest for power. It is a classic story of a man, who went on from being a “nobody” to becoming the most powerful man in Wasseypur.
When he entered, the market was already taken but Sardar Khan wrestled out market share from Ramadhir Singh and became the biggest player in the “gundagardi” product-space.
How did he do it? What was it about Sardar Khan that helped him grow and take control of the market? What can we entrepreneurs learn from him?
1. Get Purpose, Get Focus
Sardar Khan had just one goal, one purpose for his enterprise – revenge. He wasn’t chasing anything else – money or glory. All those were incidental to the purpose.
And because he had that focus, the strategy came naturally to him – just go after Ramadhir Singh; loot his petrol pumps, encroach his land.
It’s extremely important for us entrepreneurs to know exactly why we started our venture. What is that one purpose – is it money, is it glory, is it freedom “to do it my way”.
I have often found entrepreneurs confused on this question. They want freedom but theychase money. Atleast in the initial phases you can’t chase both – so get rid of the conflict and try and stay focused.
2. Play to your strengths
Sardar Khan had no money, no power, no political backing. All he had was an image, a brand called Shahid Khan. It was his only strength; it was the only thing about him that scared Ramadhir Singh.
That was all that Sardar Khan played on. He just went on strengthening that image (of fear). From the killing of the pehalwan, to slapping JP Singh (Ramadhir’s son), to the “kasampaidakarneyvaaleyki” episode, Sardar Khan repeatedly built up on the fear quotient.
Startups have to compete at every level, be it hiring, or marketing and sales and there is no way you can win if you play on your competitor’s strength.
3.    Get the differentiator
Sardar Khan had the differentiators that gave him the advantage. Be it the skills of Pappu Punjabi the bomb maker or the “desikattas”, it was this advantage that allowed him to counter the Qureshi threat.
Sultan was not so much afraid of him as he was of Sardar’s technological advantage. He could not retaliate because he was forced into submission by a superior product.
A differentiated offering is what helps businesses scale. It helps you dominate in the market. It is what makes or breaks you, just like it did in the case of Sardar Khan.
4.    Get a co-founder
Needless to say that Sardar Khan could not have achieved anything without Azghar Khan (the cousin). Azghar was there everywhere; when they killed the pehalwaan, when they escaped from the jail. Every single one of Sardar’s plans was executed with help from Azghar Khan.
And surely enough, one of the things that got Sardar Khan killed was the one thing where Azghar had disagreed and then reluctantly acquiesced.
Get a team, or a co-founder you can trust, who compliments you and perhaps even challenges you occasionally. 
5.     Location Matters
“He is the local goon of some Dhanbad politician. If you kill him in Wasseypur itself, there is no problem”
Sardar Khan could only do what he could because it was Wasseypur. The location was critical because it provided him the culture needed to run his venture; culture that was as fervently defended by the Qureshis as by him.
There are just some places that are better suited for your venture to take wings. Location matters.
There were other qualities of Sardar Khan, like speed of execution, like finding opportunity, like a delusional ego; that coupled with all the circumstances caused his rise and eventual fall.
Author:
Vikram Bahl, Founder, Yavvy.com

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